We’ve all heard of Instagram Influencers: people who’ve built up so many followers and so much credibility, they can persuade others to part with wads of hard-earned cash, with a simple recommendation. The likes of Kylie Jenner and Kim Kardashian have made hundreds of millions being paid by companies to promote their products.
In the world of health and fitness, influencers such as Kayla Itsines, Joe Wicks and Emily Skye have also made a fortune selling their workout plans and recipe books.
But striving for Instagram fame is a relentless and often fruitless task and more often than not, the off-camera reality of these influencer’s lives is less than glamorous.
The good news is, you don’t have to be “Insta-famous” to make money through Instagram. “Normal” PTs and Coaches like you can use social media to build a reputation, gain trust with your audience and generate paying clients.
What prevents most fitness professionals from doing this is a lack of strategy, knowledge and time.
Search for “personal trainer” on Instagram and you’ll soon find yourself swimming in a sea of bouncing booties and rippling abs. It’s all gym mirror selfies, body building competitions and swimwear shoots.
These kind of posts may get hundreds of likes and attract thousands of followers from around the world, but they rarely turn into paying customers.
To make money on Instagram, you need to separate yourself from the narcissist crowd, and focus instead on:
Inside the 'Social Media Marketing: Instagram' course you’re going to learn how to design a social media STRATEGY so you can stop wasting time, effort and money.
You’ll learn WHAT to post, WHEN to post it, WHO to target and HOW to get their attention.
You're going to learn how to create a professional, slick Instagram page that SELLS.
You’ll learn how to build a TARGETED audience.
And finally, you'll learn how to MONETISE that audience by creating an offer they can't resist.
This is a REPS accredited workshop assigned 3 CPD points.
Note- Any person can complete this workshop, the pre-requisites are only for redeeming the REPS CPD points.